Rusco Experiential had the honour of assisting Amstel SA in hosting their very first ‘Friends of Amstel’ event in South Africa, an event that has taken place in the Netherlands for the last 20 years. The event was customised to suit the local taste and...
In 2019 Rusco Experiential conceptualised and executed the first ever Miller Music Drop experience, featuring International Hip Hop artist Lil Yachty and host of local talent. The event was held in an exclusive, invite only venue with a full hospitality offering, where everyone was a VIP....
As Multichoices VVIP offering at DStv Delicious Festival, the aim was to personify hospitality for the DStv leadership team, invited delegates, and celebrity guests. We have produced this lounge for DStv in 2018 and 2019. Rusco created a unique luxurious experiences for the VVIP guests allowing them...
As part of our hospitality at Durban July for the last two years we have assisted Standard Bank with their own private hospitality lounge. This lounge is exclusive to the Standard Bank clients and their guests with it’s own private entrance, custom look & feel, own...
The DStv Delicious International Food & Music Festival presented by Nedbank, is THE premier social & lifestyle event on the South African events calendar. Featuring the best in local and international food & music, this is the one event you can really spoil yourself with...
The Pegasus Lounge has established itself as the premier hospitality venue at the Vodacom Durban July. The Pegasus Lounge has two options in terms of location. The Pegasus Lounge Grandstand and The Pegasus Lounge Trackside. Rusco has been running the Pegasus Lounge for the past...
Objective: To create an authentic Woolworths’ experience for their key clients and customers by executing an exclusive concert for 6000 pax, including full complimentary food and beverage. Venue: The Dome Northgate, Johannesburg Date: September 2015 Capacity: 6500 pax Result: Rusco created a platform whereby Woolworths VIP invited guests could...
Objective: To build and validate Peroni Nastro Azzurro’s authenticity and credibility, and to bring the Italian tradition of Aperitivo to South Africa. To educate and engage the trade, media and consumers about Peroni Nastro Azzurro’s Aperitivo. Venue: Various Date: August 2015 Capacity: 1300 pax Result: The Peroni Aperitivo day exemplified...
Objective: Create a fresh, creative and collaborative event that speaks to the Miller Fresh Brand. Delight. Inspire. Accelerate engagement with Future Forwards. Venue: Kings Park, Durban Date: 31 December 2015 Capacity: 5000 pax Result: There was no fresher way to enter 2016 than by rocking it with Miller Fresh Year’s...
Objective: To attract a young fresh crowd to the J&B Met by creating a lifestyle festival within the event. The festival would focus on electronic music, food and social areas where guests could come and enjoy the races whilst enjoying a more relaxed festival atmosphere. Venue:...